Media
Effective media solutions for the Swiss market
Media planning is not about assembling channels like building blocks. We develop an effective mix tailored to your objectives, your target audience and the Swiss market – whether traditional, digital or a combination of both. And we put it into practice in a way that is transparent and easy to follow, with no black box.
From strategy through to placement: we plan across media, focus on impact rather than individual channels, and implement with precision – informed by data and tailored to the distinctive characteristics and cultures of Switzerland’s different regions. At the same time, we never lose sight of the bigger picture: every channel has a role to play, and no budget goes to waste unnoticed.
Good terms come from market knowledge and strong relationships. As part of the pilot agency group, we bring many years of experience with commercial terms across all sectors and budget levels, and negotiate with partners as equals on your behalf.
Measurable, controllable, optimisable. We plan performance campaigns that contribute to specific business objectives, rather than generating clicks just for the sake of it. From search and social to display: we actively optimise the things that work and stop the things that don’t.
Retail media is becoming more professionalised in Switzerland too. Drawing on our experience, we help you identify the right platforms and use them with precision.
Your local partners
Managing Partners